It’s no secret that search engine optimization (SEO) and content go hand in hand. Non-SEO optimized content can be lost somewhere on page 50 of search results; and we all know that the traffic on these pages is less than satisfactory.
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Likewise, your first page ranking cannot guarantee you sustainable traffic and position if it does not meet the search intent of users. This is why a good relationship between SEO and quality content is essential! Download my free eBook which explains the best On-Page SEO practices 2021/2022.Here are the 9 techniques / tips for writing a professional SEO article.Here are some steps to write an SEO content article that ranks easily by search engines.
Choir of the right keywords for your content:
If you want to publish an article on your site, it pays to take the time to make sure Google takes note of your efforts.
Find out what keywords and phrases people are searching for (and what you can compete in) and build yourself a relevant keyword list . There are several SEO tools that can give good ideas to content writers especially when it comes to choosing the right keywords. You can start with the free ones. Don’t forget to use Google Search Consol as a complement. Here are some tools you can use for keyword research to write a good SEO article:
Put keywords in the right place in your article:
A few years ago, being an SEO article writer meant just dumping keywords into your article, but that doesn’t work anymore.While it’s always a good idea to include your target keyword in your article, peppering your content with forced keywords won’t move the dial much ( and often, it can negatively affect your article’s ranking ) .
Remember that people who use search engines search for that particular phrase because they want to know more about something or want to buy a product or service. So it makes sense to give them what they are looking for. You will get more clicks if you do. This is one of the tricks of the trade for professional SEO article writers.
If you are a beginner, you can always hire an offshore web copywriting agency . This not only can help you rank your content well but can also give you an idea on how to write quality SEO content for your future posts.
Write articles about something that interests your readers.
Before you jump into writing any type of SEO, ask yourself this: who cares.We’re not being face-to-face, here – too often, SEO article writers just pump out content for no real reason, with no real strategy behind it. They forget that actual humans must want to read this stuff – you’re not really writing for Google’s algorithms, you’re writing for people!When you write your articles, you should always be looking to provide some kind of value to your readers. What can you tell them that no one else can? What service can you offer that is unique?
No one knows your business like you do, so use that to your SEO advantage.
If not, you can at least discuss news related to your business. When in doubt, check out your SEO keyword list and see what kind of list, link bait, or in-depth posts you can work those keywords into. Don’t be afraid to interview some experts either (if you quote them and showcase their expertise in your article, they’ll be likely to share your article through their social networks.
Know the basics of technical SEO
As a writer, you’re not supposed to know how to migrate a site or enable HTTPS on an entire domain. You don’t really need to know how to maximize a crawl budget, and you don’t really need to know how to reduce JavaScript. Still, knowing a few things about technical SEO can make you a better SEO article writer.
First, understanding how Google crawls pages and distributes link authority can help you strategize. After all, writing content isn’t just about writing a singular blog post — it’s about writing (and linking to) a bunch of them.If you have a good understanding of your blog’s structure, you can help make everything a little more efficient – meaning that a backlink to one of your posts will give your site the maximum benefit.